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Wholesale fruit and veg for London kitchens

Hand-picked at New Covent Garden Market every morning and delivered across London before your first cover. Family-run since 2007.

London wholesale delivery you can plan around

We deliver wholesale fruit, veg, dairy and provisions six days a week across every London postcode. Our vans leave New Covent Garden Market in the early hours and reach your kitchen before service starts — whether you are in Soho, Bermondsey, Shoreditch, or Kensington.

Giuseppe is at the market by half past midnight, walking the stands and hand-picking stock. By three in the morning the vans are loaded and rolling. That means the produce on your counter was still on the stand a few hours earlier.

We work with restaurants, hotels, pubs, cafes, delis, and contract caterers across central and greater London. If you run a kitchen in the capital and you want consistent quality without the markup of a big national distributor, talk to us.

What London kitchens order from us

Fresh fruit and vegetables

Heritage tomatoes, seasonal leaves, Mediterranean lines, everyday staples — sourced fresh at New Covent Garden Market every morning. We pick for flavour, not shelf life.

Dairy and chilled

Milk, cream, butter, burrata, mozzarella, ricotta, feta, yoghurt, and plant-based alternatives. Chilled from our warehouse to your kitchen with no ambient break.

Dry goods and provisions

Olive oil, tinned tomatoes, pasta, rice, pulses, vinegars, olives, capers — the ambient shelf that keeps your kitchen running between fresh deliveries.

Why London chefs stay with us

  • You deal with two founders, not a call centre. Giuseppe handles purchasing and knows every grower at the market by name. Jaime runs the warehouse and checks every order before it leaves.

  • We keep our rounds tight so your delivery window is reliable. Our drivers know loading bays, service entrances, and traffic patterns across London. If something changes — a road closure, a substitution, a shortage — we call you before it becomes your problem.

  • Pricing is straightforward. We quote weekly and if the market moves we tell you why. No surprises on the invoice.

How London delivery works

  1. 1

    Place your order by midnight — call, WhatsApp, or email.

  2. 2

    Giuseppe picks your fresh lines at New Covent Garden Market from 12:30 am.

  3. 3

    Jaime packs dry goods and dairy at the warehouse from 9 pm the night before.

  4. 4

    Vans roll out by 3 am. Your delivery arrives before service, six days a week.

Ready to talk?

Tell us about your kitchen and what you need. We'll get back to you within 24 hours — usually much sooner.